Is the FTC’s Understanding of “Inherently Deceptive” Inherently Flawed?
The FTC is not a fan of online lead generation for loans in which the customer fills out a form and gets back results that may not offer the "best" results at the top, but may offer the info on the lender willing to pay the most for the opportunity, finding such a practice "inherently deceptive." Um, let's discuss Marketing 101, shall we? [12/11/15]